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Educational and scientific activities in Poland

2017 05 1709-16.05.2017 head of the Department of Marketing and MIA prof. Sergii Illiashenko visited Higher School of Economics and Humanities of Bielsko-Biala (Poland). During the visit, he gave lectures, got the examination session on the discipline «Marketing». He also provided seminars for bachelor and master students of specialty "Management". In addition, he negotiated with representatives of several Polish universities on joint participation in research and preparation of joint publications.

 
School MarketMixer Lviv

From 25 to 28 April 2017 under the agreement on internal academic mobility between the Department of Marketing and MIA of Sumy State University and the Department of Marketing and Logistics of "Lviv Polytechnic" was held the first visit of representatives of the SSU to Lviv.

Representatives of the Department of Marketing and MIA were 6 teachers, 12 students of the second course of "Marketing" and 5 students-winners of the contest "Find yourself in marketing".

During the visit students of SSU had lectures on marketing topic which were held by teachers of the Department of marketing and logistics of "Lviv Polytechnic".

In addition to the training program an interesting excursions were organized by the host.

The staff of the Department of Marketing and MIA would like to thank colleagues for their cooperation and waiting for oncoming visit of teachers and students of "Lviv Polytechnic" to SSU.

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Start-up Project have occupied the 3rd Place

2016 04 22 1

27 April, 2017 on the basis of Semen Kuznets Kharkov National Economic University the X International Student contest of Advertising and PR-projects “The Golden Compass in memory of Oleksiy Kononov” took place. 

20 teams including 1 team from the Department of Marketing and Management of Innovative Activity of the Sumy State University passed to the shortlist of the contest. The jury was attended by leading experts in the field of marketing, advertising and PR, representatives of business, government and academic environments.

The team of students, namely Vertiuchenko Alina, Golyshevskaya Kateryna, Zakharchenko Dariia and Prokopenko Maryna, have presented a start-up project «Youth friendly clinic ». According to the results of presentation and session of questions from the jury of the contest the project have occupied a 3rd place.

The scientific advisor of the project was Ph.D, Associate Professor of the Department of Marketing and Management of Innovative Activity Gryshchenko O. F.

We congratulate the students with victory and wish future success!

 
Результати конференції

25 квітня 2017 року відбулося засідання секцій з маркетингу, біржової діяльності та управління інноваційною діяльністю всеукраїнської науково-практичної конференції студентів, аспірантів і молодих вчених «Економічні проблеми сталого розвитку», присвяченої 80-річчю зі дня народження професора Олега Балацького.

Загалом було подано 60 тез доповідей за такими напрямками:

  • Біржова діяльність;
  • Маркетингова комунікаційна політика;
  • Інноваційний маркетинг;
  • Маркетингові дослідження;
  • Інтернет-маркетинг;
  • Міжнародний маркетинг;
  • Екологічний маркетинг;
  • Стратегічний маркетинг.

На конференції виступило понад 15 доповідачів, які розкрили дійсно актуальні  економічні проблеми та змогли достойно відстояти свою точку зору.

 
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