© 2002-2017 Кафедра маркетингу та УІД. Факультет економіки та менеджменту.
Scholarship Program in China

February 2, 2017 a meeting with the student of specialty "Management of innovative activity" Siomochkina Catherine was held. She won an academic scholarship program in China.

Since 2015 Catherine studied at SSU and Tyanzynsk University. Catherine shared her experience regardin apply for the grant program, described the features of the educational process and students’ life at a Chinese university.

Thank you Catherine for your time and interesting presentation!

2017 03 02 1

2017 03 02 2

Marketing Without Advertising: Myth or Reality?

February 1, 2017 within the contest "Find yourself in marketing!" conducted a training "Marketing Without Advertising: Myth or Reality", which was carried out Karpishchenko M., Ph.D., a practicing marketer with fifteen years of experience, the guru of marketing research.

The training was attended by about 40 people: students of SSU, Engineering College, the Co-operative College and the students of Sumy (Alexander Gymnasium, Sumy High School №1, school number 10, 15, 29).

Marina told about the realities of everyday work in marketing, the way should start practicing marketer. She shared her personal experience in working as a employee and a business owner. The participants also learned why marketing - it's not just advertising.

Participants asked many questions, shared their opinions and answered Marina’s tricky questions. All participants received certificates and were invited to the next training on self-marketing, which will take place February 15, 2017.

2017 02 02

First National Conference on Blended Learning

2017 01 27

The first National Conference "Digital communication in the global environment. Blended learning" was hosted at National Technical University of Ukraine “Igor Sikorsky Kyiv Polytechnic Institute” on January 27, 2017. The Department of Marketing and MIA was represented at the event by Associate Professor Shipulina Julia.

The conference was attended by Director of the Department of Higher Education  (Ministry of Education and Science of Ukraine) Oleg Sharov, Vice-Chancellor of NTU KPI Yuriy Yakimenko, co-founder of the famous Ukrainian platform of the massive open online courses «Prometheus» Ivan Prymachenko and representatives from more than 60 universities of Ukraine.

Delegates raised very relevant questions about the "triangle of death" of Ukrainian education, shared their experience in developing and implementing of massive online courses, discussed problems and prospects of blended learning technologies.


Furthermore, there is an official agreement on cooperation and mutual relations that was signed between NGO "Prometeus" and the SSU on December 24, 2016.

The game "Find yourself in marketing" was hosted in the shopping center "Manufactura"

2017 01 20 1

January 20, 2017 the game "Find yourself in marketing" took place in the shopping center “Manufactura”.  

The game regularly provided by the Department of Marketing and MIA of SSU. The game was attended by over 60 people: students of SSU, students of Mashinebuilding College, students of Cooperative College, pupils of Sumy city and Sumy region (Nyzivska school, Sumy Gymnasium №1, Regional boarding school for talented and creative children, Alexandrovskaya Gymnasium, Sumy Specialized School №29 ).


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