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Themes of theses
Master's theses

Essence of the thesis: theoretical and methodological (theoretical and applied) with the elements of scientific research.

Volume: 120-150 pages.

The content of the thesis can be represented in one of two options:

  • the first section examines the theoretical approaches (theoretical assumptions) to the solution of tasks, the second - examines the market and / or business using a well-known methodological apparatus to tackle new tasks; the third - development and justifying proposals for the improvement of methods of the enterprise market activity;
  • the first section examines the theoretical approaches (theoretical assumptions) to the solution of the task; the second - carry out the research in the field of theoretical and methodological foundations of marketing and develop proposals for their improvement, the third - test the research results.

Topics for master theses for the specialty "Marketing"


Topics for master theses for the specialty "Management of innovative activity"


Methodical instructions for written works (essays, control works, theses, etc)

 

Methodical instructions to writing the chapter "Labour protection and safety in emergency situations" in theses for students of economic specialties

Review of the diploma paper

An example of title page

Note. At master's course of study students must participate in scientific (theoretical, methodological or applied) conferences and publish the results of the study (either alone or in collaboration with the head of master's thesis).

Protection of all types of thesis takes place at the commission, which consists of teachers of the Department and invited experts in marketing. The main results of the research student presents with the help of Power Point software package.

 
Bachelor's theses

Essence of the thesis: theoretical and applied, based on an analysis of the literature and data that illustrate the activities of a particular company or region.

Volume: 60-80 pages.
 
The content of the thesis: the first section covers theoretical concepts, which deal with the subject of thesis; the second -  a review of methodological tools (methodological apparatus) of the research and justify the choice of specific tools (techniques); the third - an activity of the studied companies or markets and improvement of those activities.
 
Subjects (directions) which may be related to the subject of thesis:

  1. Market trends analysis and enterprise's market position analysis
  2. Status analysis and improvement of the enterprise's marketing commodity policy
  3. Status analysis and improvement of the enterprise's marketing pricing policy
  4. Status analysis and improvement of the enterprise's marketing promotion policy

Methodical instructions for written works (essays, control works, theses, etc)

Review of the diploma paper

An example of title page